Blog Category: Technology

  • When in doubt, ask a chatbot? Artificial intelligence (AI) customer service representatives have become a go-to for businesses and question-seeking ...

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  • It can boost your business or keep you up all night. It’s of vital importance — or maybe it’s not ...

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  • The fewer steps it takes for a customer to make a purchase on your website, the more they’ll buy. It’s simple psychology, the path ...

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  • People are spending more and more time on the internet, with much of it spent browsing social media platforms such ...

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  • Advertising and marketing strategists will want to avoid getting their hands caught in the proverbial cookie jar, as changing privacy ...

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  • Back in 2016, well before COVID-19 turned the world on its head, a different type of phenomenon was sweeping the globe: Pokémon Go.   Much of the ...

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  • Content creation is on the rise, as brands start to realize the potential tailored information and experiences have in drawing ...

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  • Effective marketing and successful brand-building go hand in hand, but unless you are able to understand which strategies are succeeding ...

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  • If you want your website to be successful, you must incorporate User Experience principles into your site’s design. Check out ...

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  • If you are wondering whether content marketing is right for your business, it is sensible to look at the purposes ...

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  • The first and most important goal of every new brand or business is to get people to know about them. ...

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  • It feels like just yesterday that everyone was talking about how 2020 should be spent focused on exciting things like ...

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