We create compelling business narratives
that drive success

Great businesses have a world of stories to tell. We create memorable stories that speak to your world and make a lasting impression

THE DIGITAL INK DIFFERENCE

Our creative agency is a direct result of our success in crafting meaningful and effective business stories in BOSS, our legacy publication. With an average 2.5 million impressions monthly and 376,840 subscribers, BOSS is one of the fastest growing digital publications targeted at C-suite decision makers.

That’s where the idea for Digital Ink was born. We listened to the voices of business and industry, looked at our ability to engage thought leaders, track trends, and offer fresh perspectives, and knew we could do more to help businesses succeed. The power of our creative team was simply too good not to share.

I feel like making dreams come true

How
Great Stories
Are Made

Our team of researchers, designers, writers, editors, and project managers learn what you do, why you do it, and why it matters. We get to know your audience, your competition, and the market forces at play in your industry. From there, we craft story elements that captivate your customers and move them to action.

What is your story?

Simply put, branding is your company’s self-expression. We get to know that self and reflect it back to the world, using compelling ideas and visuals designed to inspire your ideal audience and bring them to your business.

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The strength of your online presence depends on your website. No matter the industry, service, or product, our websites create excitement and are user-friendly. Captivate your customers from the instant they open your digital doorway to explore who you are and what you can do for them.

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We create compelling visual stories that make a lasting impact, and then we develop strategies to get those stories in front of the people you want to reach. We get to know your markets through comprehensive research and study, and position your business for success.

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You have a phenomenal story to tell, but it’s no good if your audience can’t find it. Website ranking algorithms change constantly, and they’re becoming more sophisticated and complex. We know what ranking methods are tried and true, and we keep up with the shifts so you can effortlessly evolve your business to meet your customers where they are.

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Without the right hosting, a beautiful site can go sour in seconds. Our turnkey approach to developing and curating your online presence lets you sidestep the hassles of site maintenance and hosting. You take care of your audience, and we’ll take care of you.

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The moment you think, “writing’s easy! I’ll do it myself,” you should take a walk to clear your mind and refresh your imagination, then get in touch with us. Our bench of seasoned writers is one of the strongest in the business, and we put that strength to work for you.

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Our roots are in publishing. Digital Ink was spun up from BOSS, our legacy magazine targeted to C-suite leaders at the top of their game. Our editors, designers, and project managers are on top of the latest communication tools and trends and produce effective and engrossing business-building publications.

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The way we see it, you should never look up to consultants. Consultants should look up to you. That’s the approach we take with our advisory services. We partner with you to understand the “why” of your business goals, and offer meaningful guidance about how to exceed them. Having a trusted advisor by your side can make a big difference in your business results. Our marketing consultants are there for you.

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VERIFIED TESTIMONIALS

The Evolution Revolution

What works in the digital world is always changing, and we’re always researching the latest communication trends, outreach techniques and ranking approaches. We’ve turned the static page into a vibrant and dynamic virtual experience that connects to the way we do business today, and how we will excel tomorrow.

Go Digital with us.

Our Storytelling Sets Us Apart

Our Storytelling Sets Us Apart

Whether you’re a startup ready to establish your brand, or a legacy company in need of marketing support, we meet you where you are. At any life stage, we’re here to create stories that engage and move your audience to action. Our team of marketing specialists, designers, and writers are here to craft messaging that makes your point, and reaches your target at the right time and on the right channels.

Why
Digital Ink?

Put in the work

We dig deep to understand the state of play in your industry and what consumers think about it. We know what your competitors are doing, and craft messaging that sets you apart from the field.

Whether the audience is your own team or the public at-large, we draft the messages that get opened, read, and engaged with; no small feat in an age of overstuffed inboxes.

Between our in-house visual artists or our close connections with well-regarded photographers and videographers nationwide, we’ll help get your media projects off the ground.

There are endless mediums available to your business to interact with your key audience. We help you sift through the noise to identify the key platforms to best engage with your audience and develop a strategy to achieve winning results.

We know everybody hates deadlines, but we are seasoned at meeting them every day, week, and month, and thrive on the pressure. Your project will be delivered on time, and to your specifications and satisfaction.

Things don’t always go according to plan, no matter how well you’ve prepared. We provide creative and strategic solutions when things go haywire and that thing you needed in two weeks becomes that thing you need tomorrow.

You have a phenomenal story to tell, but it’s no good if your audience can’t find it. What gets you on the first page of Google and other search engines is constantly changing. Their algorithms are becoming more sophisticated all the time. We know what ranking methods are tried and true, and we keep up with the shifts. We make sure your story connects with the people.

You have key demographics to target. We have the information from analytics, and feedback from target audiences to tell you what your potential customers look for and where they look for it. Invest your marketing budget wisely by targeting your ideal clientele through us.

Egos go to the wayside when you work with us. The focus is 100 percent on getting the job done well and on time. Be as hands-on as you like or leave the whole thing to us; we can work either way. We just care about producing quality work you and your audience will love.

Our dedicated client service team will listen carefully, get to know you and your needs, keep in regular communication to make sure everyone is happy and on the same page, and be proactive in fulfilling your expectations to the highest possible standard.

Draw followers across all platforms with well-timed and well-conceived posts that entice online passers-by to click and stay long enough to absorb the message. Social media campaigns that get the most bang for your buck are our forte.

When you love what you do, it shows. We enjoy working with each other and with our clients, and the finished product reflects that. We work hard and we have fun. That results in finished work that is playful yet professional, striking a chord with curious readers who want information but not a lecture.

MEET
THE TEAM

Aaron Wells, President

Aaron Wells

PRESIDENT

Nick Ledue, CEO

Nick Ledue

CEO

Nicola Bachelor, Content & Creative Director

Nicola Bachelor

CONTENT & CREATIVE DIRECTOR

Sherelle Ledue, Design Director

Sherelle Ledue

DESIGN DIRECTOR

Kristen Marzelli, Senior Designer

Kristen Marzelli

SENIOR DESIGNER

Chad Barretta, Director of Web Development

Chad Barretta

DIRECTOR OF WEB DEVELOPMENT

Jordan Morrison, Graphic Designer

Jordan Morrison

GRAPHIC DESIGNER

Angie Lopez, Marketing Director

Angie Lopez

MARKETING DIRECTOR

Damien Martin, Senior Content Creator

Damien Martin

SENIOR CONTENT CREATOR

Anne-Frances Hutchinson, Senior Content Creator

Anne-Frances Hutchinson

SENIOR CONTENT CREATOR

Spencer Sampson, EVP Business Development

Spencer Sampson

EVP BUSINESS DEVELOPMENT

Ashley Park, VP - Digital Strategy

Ashley Park

VP – DIGITAL STRATEGY

Paul Talbot, VP - Business Development

Paul Talbot

VP – BUSINESS DEVELOPMENT

Jim Ballam, VP - Business Development

Jim Ballam

VP – BUSINESS DEVELOPMENT

Wayne Masciotro, VP - Digital Strategy

Wayne Masciotro

VP – DIGITAL STRATEGY

Eddie Cardenas, VP - Digital Advertising (SEM/PPC)

Eddie Cardenas

VP – DIGITAL ADVERTISING (SEM/PPC)

Melanie Garcia, VP - Digital Strategy

Melanie Garcia

VP – DIGITAL STRATEGY

Josh Napoli

VP – BUSINESS DEVELOPMENT

SERVICES
SERVICES
OUR WORK
OUR WORK